Baby Boomer’s Business Branding Guide to Growth & Innovation

The New Year is upon us and more Baby Boomer Small Business Owners (SMB’s) are focused on their brand. But what is a brand exactly and how do you build it? Did you know that Boomers and Millennials are taking over the business world? An April 2019 study by Guidant Financial revealed that over 51% of Baby […]

3 Trends to Expect in 2022 and Beyond for Events

2021 was a Whole New World for Events. In-person events slowly made a comeback, but hybrid and digital events still seemed to be the norm. Bogues Group was busy with all types of events this year with a main focus in the nonprofit and corporate sectors. Working with organizations who better their community gave us […]

4 Winter Wellness Tips to Start YOUR New Year Strong

December is here and that means we are less than 30 days away from the New Year! New Year’s is typically a time for resolutions and promises, but why wait until then to get started on your goals? Staying happy and healthy during the winter months especially during holiday season can be mentally and physically […]

PR No-Go’s Webinar Blog

PR No-Gos Webinar Blog

Bogues Group Owner and CEO Brittney Bogues and I had the pleasure of hosting our very first webinar last week on Public Relations Trends and No-Gos. A special thanks to all who joined us. In case you couldn’t join us, here’s what you missed! To quote our friend DJ Khaled – Storytelling is a major […]

Good to Be Back

Count me among the people who have enjoyed the flexibility of working from home the past 18 months. Personal bathroom. Blouses and sweatpants. The lack of a lengthy, stressful commute. And don’t get me started on the top-tier snack selection readily available at my fingertips. And I’m not alone. Statistics shine a spotlight on the […]

An Interview with Bogues Group Summer Interns Patrick and Caleb

Patrick is a junior studying at USC located in South Carolina. Although he goes to school there, he also resides in Columbia, SC. Patrick is studying sports & entertainment management. In particular, he focuses on the scenes of sports like basketball – NBA, WNBA, NCAAM, and NCAAW. Leading up to college and alongside sports, Patrick […]

Back to the Office?!

by Jodi Rizzo To say the past year and half has been a shock to the system would be an understatement.  Moms and Dads working from home while simultaneously becoming full-time teachers.  Figuring out the world of Zoom.  Setting up the perfect at-home work spot.  PTO when you are literally in quarantine. It seemed like […]

Reopening Safely: How to create a post-Covid19 Reopening Plan for your Business

This spring, our client Myers Park United Methodist Church (MPUMC) was ready to open its doors for Church services again after more than a year of being closed to their congregation due to the -global pandemic. Many church members are of an older demographic, so the leadership at MPUMC wanted to be especially cautious as […]

3 PR Tips for the Working Woman

Let’s face it in today’s digital landscape we are constantly put on a stage. Are you always putting your best digital foot forward? Your personal brand is a vital tool when navigating the workforce especially with corporations checking out profiles prior to scheduling an interview. Check out these three tips to get your brand on […]

How to Use TikTok for Business

by Jodi Rizzo     Unless you have been living under a rock for the past year, you have probably heard of the latest social media craze, TikTok. TikTok is a video-sharing social networking service owned by Chinese company ByteDance. The social media platform is used to make a variety of short-form videos, from genres […]